Gift Card Fraud Detection

• Situation: Leading Gift Card Firm Wants to Leverage Big Data in Real-Time
  • Firm manages a large service bureau for gift card providers. Strategy is to gain cross-network intelligence into transactions as a value-added service for subscribers

• Problem: More Users, More Data, Need Real-Time
  • Problem is: how to deal with big data, but in real-time?

• Solution: Real-Time “Coprocessor” for Big DataHadoop and StreamBase used side-by-side for event-based discovery based and big data storage and analytics

• Impact: New Real-Time Fraud Detection Based on Deep Historical Insight
  • Real-time fraud action can be taken based on historical insight – system not “whiplashed” by real-time events